Category Archives: Ways We Innovate

1 Way We Innovate: Be Incongruent

To Innovate, You Must Do Something Different. It’s Harder Than It Sounds. Just read (actually listened to) Smarter Faster Better, the latest book by Charles Duhigg, the author of the Power Of Habit (also another great book). Great book, highly recommended. In one of the chapters, he describes an interesting experiment. The experiment pulled together a focus…