Category Archives: Storytelling

Storytelling Webinar, with Mitch Ditkoff, on November 22th

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Please join me (Mitch Ditkoff) for a 60-minute "Power of Storytelling in Business" webinar -- hosted by PatSnap -- on Wednesday, November 22nd. Click here to register. It's free.

If you are looking for simple ways to leverage the power of storytelling in the workplace, this will be a good use of your time. Upbeat. Authentic. And entertaining, too. "He that tells the stories, rules the world." - Hopi Indian Saying

My book on storytelling
My blog on storytelling
16 brief videos on storytelling

The Growing Relationship Between Storytelling and Lean Six Sigma

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These two Lean Six Sigma practitioners walk into a bar. Wait... no... I mean three Lean Six Sigma practitioners walk into a bar. The first is wearing pink tights. The second is mumbling something about a fishbone diagram. The third is just back from a 10-day vacation in Croatia. Now that I have your attention, click here for a rousing 60-minute webinar on the the relationship between storytelling, innovation, and Lean Six Sigma. The interviewer? The fabulous Elisabeth Swan, Managing Partner of GoLeanSixSigma. The interviewee? Mitch Ditkoff, President of Idea Champions and author of Storytelling at Work. Enjoy!

Why Business Leaders Need to Pay More Attention to Storytelling

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Here's why -- spoken as clearly as possible in a 60-minute radio interview, hosted by Dr. Wanda Wallace, Founder of the Leadership Forum. In the interview, Wanda and I cover a lot of ground, including how storytelling can change team and corporate culture for the better. If you curious about how storytelling can be used, as a business tool to spark more teamwork, innovation, and engagement, this one's for you.


About me
My storytelling keynote
My book on storytelling

My storytelling in the workplace keynote

"The most powerful person in the world is the storyteller." - Steve Jobs

Telling Compelling Stories

This is another excerpt from 2016’s FEI conference in Boston, MA.  This one comes from William Greenwald, Founder and Chief Neuroleaderologist at Windsor Leadership Group. He began with a story. This one was about air travel. Something happens. The plane makes an odd noise, then nose dives. “What am I’m going to do?” echoed in ...

Small Business Revolution: Re-energize Brands and Market Research [podcast]

Innovators and product managers need to think more strategically to expand their success – to become product masters. This is what executive teams want from their product managers, and this interview with my guest is a great case study for thinking strategically and reshaping an entire organization. What if you could create a new product ...

The Best of My Huffington Post Articles on Storytelling

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You may not know this, but I have been a Huffington Post blogger for the past five years. During that time, I've published a number of well-received articles on storytelling, with a special focus on storytelling in the workplace. Below are links to some of them. Each one will take you less than four minutes to read unless you are multi-tracking, catotonic, or heavily sedated.

Why Create a Culture of Storytelling?
The Art of Using Story to Communicate Big Ideas
The Secret Code of Tacit Knowledge
Storytelling is the Trojan Horse of Wisdom
Why Tell Stories?
How to Tell a Good Story
What Kind of Stories Will You Tell Today?
The Power of Personal Storytelling

The book these are excerpted from

How I Won a Contract from AT&T By Teaching One Man to Juggle

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A picture may be worth a thousand words, but a good story is worth a million. Here's a five-minute story about how the company I co-founded, Idea Champions, won a large contract from AT&T by teaching the Director of Training and Development how to juggle in five minutes.

Read the full story in this book
A priest, a penguin, and a newspaper reporter walk into a bar
Me speaking about storytelling in business