Category Archives: Storytelling

Micro-Learning for Storytellers

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Time-crunched as you are, I know you don't even have two-minutes to read this. So thanks for your 119 seconds.

I'm not going to sell you on the power of storytelling. You already know it's powerful. What you don't know is how to make it real in your organization. I know how to do that. That's what my Micro-Learning for Storytellers service is about. And all it takes is 15 minutes a week.

What you will get is 52 weeks of my content (i.e. videos, podcasts, stories, and articles) to distribute to your workforce one bite-sized piece of wisdom at a time. Mind openers. Thought starters. Tips. Tools. Techniques. Guidelines. And just enough inspiration for people to make the effort they need to become storytelling masters on the job. Or in the class. Or wherever.

WHO AM I?: Mitch Ditkoff, President of Idea Champions, author of the award-winning Storytelling at Work and the forthcoming Storytelling for the Revolution. My clients.

Intrigued? Email me today with the word STORYTELLING in the subject line: mitch@ideachampions.com and I will get back to you with more details.

Micro-Learning for Innovators
Photo: Sidney Perry, Unsplash

Why I Wrote Storytelling at Work

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In the past few weeks, quite a few people have asked me for the "elevator speech" about the book I wrote in 2015. I get it. These days, if you can't deliver your message in 60 seconds or less you're screwed. So here goes. Consider this my elevator speech (though the building you are riding in is a hundred stories high).

I wrote Storytelling at Work because I wanted to do everything in my power to unleash what I have come to realize is one of the biggest untapped resources on planet Earth -- and that is the collective insight and wisdom of human beings everywhere. No matter what our education, culture, or profession, each of us has a storehouse of brilliance inside of us -- a deep knowing (hiding in our stories) that, when expressed, has the power to uplift, inspire, and transform.

I'm not talking about the rote communication of book learning. Nor am I talking about the transmission of data, facts, and information. I'm talking about the communication of the very best of what human beings have to share with each other.

The Best of My Huffington Post Articles on Storytelling

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You may not know this, but I have been a Huffington Post blogger for the past five years. During that time, I've published a number of well-received articles on storytelling, with a special focus on storytelling in the workplace. Below are links to some of them. Each one will take you less than four minutes to read unless you are multi-tracking, catotonic, or heavily sedated.

Why Create a Culture of Storytelling?
The Art of Using Story to Communicate Big Ideas
The Secret Code of Tacit Knowledge
Storytelling is the Trojan Horse of Wisdom
Why Tell Stories?
How to Tell a Good Story
What Kind of Stories Will You Tell Today?
The Power of Personal Storytelling

The book these are excerpted from

A DIFFERENT KIND OF WAY TO CLOSE A SALE

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Anyone who owns a business, whether they've been to business school or not, knows one thing: You need customers. No customers, no business. How you get customers, of course, is the question.

In my business, one of the main ways to get business is responding to RFPs -- requests for proposals. Here's how it works: a company hears about you, checks out your website, contacts you, schedules a call, tries to figure out if you're the real deal and, if you pass their sniff test, asks you to submit a proposal.

In the beginning of my career, I would get very excited whenever anyone asked me to submit an RFP. It meant I had a big one on the line, a horse in the race, my hat in the ring, or whatever other metaphor I could conjure up to reinforce my belief that I was actually going to make a living. Like a beanie wearing college freshman, I dove into the proposal writing process with great zeal.

Micro-Learning for Storytellers

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Time-crunched as you are, I know you have no time to read this. But you are and I am glad for that. Because this brief blog post is intended for people like you with no time -- especially people looking for a simple way to leverage the power of storytelling in their organization.

I'm not going to sell you on the power of storytelling. You already know it's powerful. What you don't know is how make it real in your organization. I know how to do that. That's what my Micro-Learning for Storytellers service is about. And all it takes is 15 minutes a week.

What you will get is 52 weeks of my content (i.e. videos, podcasts, stories, and articles) to distribute to your workforce one bite-sized piece of wisdom at a time. Mind openers. Thought starters. Tips. Tools. Techniques. Guidelines. And just enough inspiration for people to make the effort they need to become storytelling masters on the job. Or in the class. Or wherever.

WHO AM I?: Mitch Ditkoff, President of Idea Champions, author of the award-winning Storytelling at Work and the forthcoming Storytelling for the Revolution. My clients.

Intrigued? Email me today with the word STORYTELLING in the subject line: mitch@ideachampions.com and I will get back to you with more details.

Micro-Learning for Innovators
Photo: Clark Tibbs, Unsplash

5 Ways to Raise the Bar for Storytelling in Your Organization

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If your organization is looking for an engaging, flexible, cost-effective way to raise the bar for storytelling in the workplace, I'm your man. Below are five ways I can help you stir the storytelling soup:

1. WORKSHOPS
- Creating the Innovation Mindset
- Storytelling at Work

2. KEYNOTES:
- Scroll down to the third keynote

3. WISDOM CIRCLES
- Small group storytelling gatherings
- Train the Trainer also available

4. MICRO-LEARNING:
- Short blasts of online innovation-sparking content,
- A yearlong curriculum of my original content (52 links)
- Can be focused on storytelling or include 11 other topics
- Learn more

5. MY STORYTELLING BOOKS
- Storytelling at Work (bulk discounts available)
- Storytelling for the Revolution (to be published in May)

MitchDitkoff.com

My clients

How to Leverage the Power of Storytelling in 15 Minutes Per Week

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Once upon a time there was a forward-thinking organization that understood what a powerful culture-building tool storytelling was. THEY GOT IT. But what they didn't get, was the fact that the effort to turn theory into practice was way easier than they imagined.

In honor of the fact that a goldfish's attention span (9 seconds) is one second longer than a human being's (8 seconds), Idea Champions is now offering a bold, new, online, micro-learning curriculum for time-crunched people for who want to leverage the power of storytelling in the workplace. Like YOU, for example.

Fifteen minutes a week is all is will take. Or, if you are caffeinated, ten.

THE IDIOT SAVANT’S GUIDE to Becoming a Better Storyteller

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Click here to listen (and view) my November 22nd webinar on storytelling in the workplace. Entertaining, mind opening, and practical. Hosted by the good people at PatSnap.

If you are interested in learning why and how storytelling is the ideal way to increase employee engagement, build community, transmit tacit knowlege, and spark a mindset of innovation, this will be a very good use of 48 minutes.

"He that tells the stories, rules the world." (Hopi Indian saying)

Microlearning for aspiring innovators
More goodies on storytelling
MitchDitkoff.com