Category Archives: R&D

Innovation is a Confusing Word

Is there any word more fundamental to the modern business lexicon than ‘innovation’? To say that it forms an important part of enterprise is probably an understatement. If we take renowned researcher John Seeley Brown’s definition, the very nature of doing business is an act of innovation: that is, innovation is invention — of any ...

A Prescriptive Process for ‘Make vs. Buy’ Decisions

You are about to develop a new product (or service, or process). However, your company may not have the skills or intellectual property to develop a part of it, so you are faced with the classic 'Make vs. Buy' decision. Do you have your own people develop that part, or do you use an external company for that?

How IoT is Transforming Unexpected Industries

By the late 1990’s computers became truly transformative, followed by Internet and email as conduits to a continuous flow of information that could be processed, analyzed and turned into action. Today, as digital connectivity transforms physical machines, we’re likely into the early days of a similar productivity boom.

Marketing and Innovation are Inseparable

So, how does your Marketing serve your innovation? Does it define clearly and collaboratively? Does it integrate desirability, feasibility and viability in an optimal manner? Does it communicate with clarity and impact?