Category Archives: Inspiration

What Happens when Contrarian Thinkers are Ignored?

It takes great courage to challenge the powerful and the popular. We need that courage time and again. We should not disdain and ignore contrarian thinkers. They should be encouraged to speak up and their views, however unpopular, should be examined with dispassion.

Have You Tried New Ways to Innovate?

After relying on cost and operational efficiencies to grow the bottom line, many businesses are emerging from an innovation slumber post-recession. Now there is an imperative to refocus on organic growth. The importance of innovation in driving this growth is resurfacing to the top of the agenda. For many organizations, there are some radically new behavioural, structural and operational models of meeting this challenge are gaining popularity.

Should innovators trust their intuition more?

A quick Google search churns up endless articles and blogs extolling the virtues of using instinct, intuition and gut feel for making better business decisions and being more innovative. In this article I pick apart what governs intuition and how to use it for better insight interpretations and marketing decisions. Where does intuition come from? ...