Category Archives: Innovation and Strategy

The Secret Formula for Achieving Market Leadership

As Jack Welch so skillfully demonstrated while he led GE, Market Leadership is the one real strategy that has long-term staying power. H mandated that GE would be No. 1 or No. 2 in every market it was in, or it would get out. It was a “Market Leader or nothing” strategy, and it served GE well.

The Secret Formula for Achieving Market Leadership

As Jack Welch so skillfully demonstrated while he led GE, Market Leadership is the one real strategy that has long-term staying power. H mandated that GE would be No. 1 or No. 2 in every market it was in, or it would get out. It was a “Market Leader or nothing” strategy, and it served GE well.