Category Archives: Clayton Christensen

Clayton Christensen: Competing Against Luck [book review]

Competing Against Luck is the rather curious title of a new book by the eminent innovation guru, Clayton Christensen, et al. It is an important work which makes some big claims. The Jobs to be Done idea has been around for a while but this book puts it into an academic framework, gives many examples of how it has been used and advises methods for how to harness this approach.

Clayton Christensen: Competing Against Luck [book review]

Competing Against Luck is the rather curious title of a new book by the eminent innovation guru, Clayton Christensen, et al. It is an important work which makes some big claims. The Jobs to be Done idea has been around for a while but this book puts it into an academic framework, gives many examples of how it has been used and advises methods for how to harness this approach.

How to Adopt the Innovative Mindset

Innovation is an iterative process. You can create a detailed plan for how to innovate, but these strategies rarely survive their first contact with the market. “Everyone has a plan until they get punched in the face,” said boxer Mike Tyson. Success comes when you learn to adapt. It is more important to have the right people and mindsets in place than to have a perfectly crafted plan. Continue reading