Category Archives: Case Study

ISPIM Grand Prize 2017 – we have a winner!

Wow, so close! We are delighted to announce that, by a single vote, the winner of the ISPIM Grand Prize 2017 for Excellence in Innovation Management is Hewlett Packard Enterprise (HPE), with the Fraunhofer Institute a close second.

Cold Case Innovation

If innovators take a cold case-inspired approach, we might come up with an alternative method for handling older ideas. This approach has the potential to create a new source of innovation ideas by leveraging past work and applying new criteria to those old ideas.

2017 Interbrand Breakthrough Brands [Report]

40 brands, 7 trends, global insights...In this 2017 Interbrand Breakthrough Brands report, you'll find the 40 startups and upstarts changing the world and discover the key trends they're driving. Each brand's growth trajectory is mapped in striking data-driven visualizations, and you'll see where some of last year's Breakthroughs are today. Global experts also weigh in on the unique challenges, growth opportunities, and rising brands in their regions.

Lessons from the 1977 EPA Standards Manual Kickstarter Campaign

If you're not in the design world you might have missed two events that took the industry's collective breath away, the reprinting, through two incredibly successful Kickstarter campaigns, of the New York Metropolitan Transit Authority (MTA) and the NASA "worm" identity system. A graphic standards or systems manual is the rule book for any brand's expression and consistent delivery in the world. That means the precise guidelines for the logo, the colors, the type fonts, the signage, the conventions for marketing materials, and basically everything else that makes up the visual identity of an organization. When I took over as Executive Director for AIGA, the professional association for design, I knew about those two standards manuals. When Sagi Haviv, a principal in the New York design firm, Chermayeff Geismar & offered to gift us with 1977 EPA Graphic Standards Manual, designed by the renowned Steff Geissbuhler it started us on an adventure that concluded this week when we met our goal. That means that this beautiful manual will now be available to our backers, and eventually to the public through the work of designers Jesse Reed and Hamish Smythe at Standards Manual. The experience has been eye opening and exhilarating. Here's what I've learned:

Power Management: Simplifying the Organization

Organizational complexity and bureaucracy are a threat that managers must continually be wary of… The term change fatigue is a real and common problem that organizations face and must deal with when considering a change or transformation initiative, or even a simple process improvement initiative. But at its source is the manager. The late Peter ...

Clayton Christensen: Competing Against Luck [book review]

Competing Against Luck is the rather curious title of a new book by the eminent innovation guru, Clayton Christensen, et al. It is an important work which makes some big claims. The Jobs to be Done idea has been around for a while but this book puts it into an academic framework, gives many examples of how it has been used and advises methods for how to harness this approach.

Clayton Christensen: Competing Against Luck [book review]

Competing Against Luck is the rather curious title of a new book by the eminent innovation guru, Clayton Christensen, et al. It is an important work which makes some big claims. The Jobs to be Done idea has been around for a while but this book puts it into an academic framework, gives many examples of how it has been used and advises methods for how to harness this approach.