Category Archives: Business Innovation Capability

Learn from the Best: Google’s Nine Principles of Innovation

Google is widely considered, by both the general public and business experts, to be one of the most innovative companies in the world. So how does Google promote a culture of innovation and ensure that innovative ideas are properly implemented, creating profitable new products that position the company for long-term success? Google’s “recipe” for driving innovation is no carefully guarded secret sauce. Rather, Google has openly shared this information with the public.