What began as a simple idea to earn some extra income and help out travelers from out-of-town eventually took off globally. AirBnB started in 2007 and is valued now at over $ 25 billion. There are at least 3 important lessons learned from its troublesome start. Here's their story.
Gijs van Wulfen shares his insights from the McKinsey report on a new approach to business-model innovation. Continue reading