Why Nothing Happens After a Brainstorming Session

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How many times have you participated in a brainstorming session, only to be underwhelmed by the utter lack of follow up? Unfortunately, in most businesses, this is often the norm. Here's why:

1. The output of the session is underwhelming.
2. No one has taken the time, pre-brainstorm, to consider follow-up.
3. No criteria is established to evaluate output.
4. No next steps are established at the end of the session.
5. No champions are identified.

The New Era of Mass Collaboration

Today, we’re entering a new era, where open platforms are going beyond just software and starting to take hold in everything from scientific research to manufacturing. As our ability to connect to ecosystems of talent, technology and information continues to increase exponentially, the solution to many tough problems is becoming more social than technical.

When a Best Practice Is a Worst Practice

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I'm a collector of best practices. I like to find out what forward thinking individuals and organizations have done to accomplish extraordinary results.

Sometimes I share these stories in my keynotes or workshops. Invariably, my stock rises when I tell these stories. People think I know stuff. They get giddy. They take notes. They think about how to adapt these best practices to their organization. But then things get weird.

People start becoming satisfied with emulating other people's lives. Instead of thinking up their own best practices, they imitate. Ouch!

Marketing and Innovation are Inseparable

So, how does your Marketing serve your innovation? Does it define clearly and collaboratively? Does it integrate desirability, feasibility and viability in an optimal manner? Does it communicate with clarity and impact?

Waterloo’s Dynamic Innovation Ecosystem: A model for Syrian Refugees

How can a moment when the global community highlights the plight of tens of millions of refugees put anyone in a celebratory mood? What is innovative about a world that seems to be getting ever more efficient at producing refugees? Let me explain.