This infographic, compiled by the team behind Website Builder, offers 104 mobile marketing facts, including desktop vs. mobile comparisons, niches that work best, great mobile marketing techniques, but also usage, user friendliness, adoption, commerce, search and conversion stats.
How many times have you participated in a brainstorming session, only to be underwhelmed by the utter lack of follow up? Unfortunately, in most businesses, this is often the norm. Here's why:
1. The output of the session is underwhelming.
2. No one has taken the time, pre-brainstorm, to consider follow-up.
3. No criteria is established to evaluate output.
4. No next steps are established at the end of the session.
5. No champions are identified.
Today, we’re entering a new era, where open platforms are going beyond just software and starting to take hold in everything from scientific research to manufacturing. As our ability to connect to ecosystems of talent, technology and information continues to increase exponentially, the solution to many tough problems is becoming more social than technical.
Although we often think of nuclear weapons technology as advanced, cutting-edge, and modern, in fact the dawn of the era of atomic weapons was over 70 years ago. The most current nuclear weapon designs in the U.S. arsenal are 40 years old. While cutting-edge nuclear weapons research is underway today in terms of minimization of ...
I'm a collector of best practices. I like to find out what forward thinking individuals and organizations have done to accomplish extraordinary results.
Sometimes I share these stories in my keynotes or workshops. Invariably, my stock rises when I tell these stories. People think I know stuff. They get giddy. They take notes. They think about how to adapt these best practices to their organization. But then things get weird.
People start becoming satisfied with emulating other people's lives. Instead of thinking up their own best practices, they imitate. Ouch!
While brand positioning isn’t particularly hard to explain, neither is describing how a plane flies. But the physics of rapid air flow over the wings is one thing; actually designing and piloting a plane is something else all together.
Do you have a “personal innovation strategy?” Do you need one? My friend Robert Tucker recently published a Forbes article on disruption, and why we generally associate it with companies rather than our own careers. He notes, “in a time of exponential change and dislocation, with job functions being automated and algorithms doing more of […]
So, how does your Marketing serve your innovation? Does it define clearly and collaboratively? Does it integrate desirability, feasibility and viability in an optimal manner? Does it communicate with clarity and impact?
Do You Need to Disrupt? Let’s face it – most people just don’t like change. We like things being the way that they are – even the word “upset” has a negative connection – to turn over the “set” to break with the established order. The only problem is – there are so many things…
How can a moment when the global community highlights the plight of tens of millions of refugees put anyone in a celebratory mood? What is innovative about a world that seems to be getting ever more efficient at producing refugees? Let me explain.