One of the areas our IE team watches is the Food and Beverage industry. The trends we’re seeing for the coming year continue to focus on health, but with a decadent spin.
FoodBevMedia has posted these trends that you may want to watch – and sample:
10 indulgent US food and beverage trends for 2016
Avocado for days
The “good” fat in your guacamole and on your toasts will soon become your favorite cooking oil and ice cream flavor!
Another way avocado gets into our system. With New Year’s detox and other cleanses, the juice trend is still going strong – and is the reason why Americans have been eating more fruits and vegetables lately. The great thing about juices is how creative you can get.
Demonizing sugar wasn’t a bad thing, given its “hidden” kinds, in condiments for instance, have led to dramatic increases in obesity, heart disease and cancer over the “fat-free” craze. As we get rid of sugar, sweeteners and artificial ingredients, people will go for naturally sweet foods like honey or peaches as well as sugar-free ingredients like Dijon mustard.
Watch out, sodas! Energy, coco, cucumber or fruit-flavoured, water is making a strong comeback and is the next big market for Pepsi and Coca-Cola.
Organic, low-cal wine
You heard me. The wine trend keeps on growing, with organic, low-calorie and low alcohol wines available nationwide. Best thing about it? Lots of them are coming from top regions (France, Italy, Spain and New Zealand) at affordable prices.
"The things we fear most in organizations -- fluctuations, disturbances, imbalances -- are the primary sources of creativity." - Alfred North Whitehead
"The chief enemy of creativity is 'good sense.'" - Pablo Picasso
"Everyone who's ever taken a shower has had an idea. It's the person who gets out of the shower, dries off and does something about it who makes a difference." - Nolan Bushnell
"I can't understand why people are frightened of new ideas. I'm frightened of the old ones." - John Cage
If you are trying to create something new, reinvent yourself, or accomplish a seemingly impossible goal, know that "things" may get worse before they get better. Indeed, what you already know and already do may need to disintegrate in order for the next form of your expression to be born. This does not mean you are doing anything "wrong" or have misconceived your dream. All it means it that you are deeply immersed in the often very challenging process of creating something new.